‘Everybody has to be accountable’: calling out and dragging practice among university youths in Nigeria

• Authors: Sharon Damilola Oni , Usman Adekunle Ojedokun , Adeyinka Abideen Aderinto

Abstracts

EN

Calling out and dragging practice has emerged as one of the dominant popular cultures among Nigerian youths owing to the ubiquity of social media platforms. However, despite the growing acceptability of calling out and dragging among the youths, empirical research focusing on this online practice are generally rare. Therefore, this study investigated University of Ibadan undergraduates’ conceptions and dispositions towards calling out and dragging on Twitter. The theory of reasoned action was employed as the conceptual framework, while data were primarily sourced from 318 undergraduates who were selected through the multistage sampling technique. Survey questionnaires and in-depth interview methods were strategically combined for the purpose of data elicitation. Results showed that the majority of the respondents (64%) conceived calling out and dragging as the tagging of the depraved members of society. Although the most significant single share (55.5%) identified celebrities as the category of people frequently called out and dragged on Twitter, most of them (55.9%) mentioned religious issues as the trending topic they usually consciously avoided. Calling out and dragging is an online practice that needs to be moderated because of its potential multiple social ramifications.

Keywords

EN

calling out and dragging; Popular Culture; social media; Twitter; online practices

• Publisher: Uniwersytet im. Adama Mickiewicza w Poznaniu
• Journal: Przegląd Krytyczny
• Year: 2023
• Volume: 5
• Issue: 2
• Pages: 53-70

Dates

published

2023

Contributors

author

Sharon Damilola Oni

• University of Ibadan

• https://orcid.org/0009000321512056

author

Usman Adekunle Ojedokun

• University of Ibadan

• https://orcid.org/0000000209253675

author

Adeyinka Abideen Aderinto

• University of Ibadan

• https://orcid.org/0000000304267549

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Identifiers

DOI

10.14746/pk.2023.5.2.4

Biblioteka Nauki

28407245