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Title variants
The strategies of scandal and the stereotypes of reception
Languages of publication
Abstracts
The terms used in this title are connected - as two opposite kinds of reaction to the text and they exist outside: in conciousness of author and reader. Stereotype is necessary to hold intercourse; scandal is the effect of disturbance in communication but sometimes there is inversely: the communication bases on expectation of scandal - as particular convention. Scandal is a subjective phenomenon; it isn't an event, but it is a kind of response: protest or indignation. Most often it is created by media. This article is also the attempt formulate a small theory of scandal. It diferentiates accidental scandal from specially prepared one. Each of them is possible only it concerns the context of: person's life (1), point of view (2), custom (3) or artistic canon (4). In the first one scandal is connected with a message; in the rest - depends only on verbal act.
Keywords
Journal
Year
Issue
Pages
73-88
Physical description
Dates
published
2007-04-15
Contributors
author
References
Document Type
Publication order reference
Identifiers
YADDA identifier
bwmeta1.element.ojs-doi-10_14746_pt_2003_2_5
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