„Magiczna moc pigułki”, czyli o farmakologizacji seniorów

• Authors: Teresa Zbyrad
• Languages of publication: PL

Abstracts

EN

“The magic power of the pill”, about the pharmacology of seniors. The article is to look at the risks that pharmacology has. The group is also exposed to seniors, who are especially looking for ways to improve not only the body, but also the vitality that prolongs the youth. The seniors have the ability to decide whether to keep the product on the pharmaceutical market. On the other hand, there is a danger of self-healing due to advertising and geriatric deficiency. The article focuses on the problems generated by the advertising of pharmacological life-support.

Keywords

PL

seniorzy; tabletki; reklama; medykalizacja; farmakologia

EN

seniors; tablets; advertising; medicalisation; pharmacology

• Publisher: Uniwersytet Papieski Jana Pawła II w Krakowie
• Journal: Studia Socialia Cracoviensia
• Year: 2018
• Volume: 10
• Issue: 1

Dates

published

2018

online

2018-11-30

Contributors

author

Teresa Zbyrad

Identifiers

DOI

10.15633/ssc.2598