PL EN


2013 | 20 | 1 |
Article title

Radio tuned for work. Draft of research.

Content
Title variants
Languages of publication
PL
Abstracts
PL
Artykuł nie zawiera abstraktu w języku polskim
EN
Twenty percent of radio audience in Poland (which is around five millions people) declares to listen to this medium in a  workplace. The rate of such listeners in Poland has been growing constantly for the last six years, as the nation wide research Radio Track by Millward Brown indicates. Presented paper is one of the steps in research conducted to answer the question about the radio’s impact on the listeners in their working environment. Its results are based on the survey provided among one hundred twenty people, who declared to listen to the radio in their workplace. As the border between work and leisure seems to be more and more uncertain, such studies seem important to describe the contemporary mode of radio reception.
Year
Volume
20
Issue
1
Physical description
Dates
published
2013
online
2013-03-05
Contributors
References
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Document Type
Publication order reference
Identifiers
YADDA identifier
bwmeta1.element.ojs-doi-10_17951_k_2013_20_1_231
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