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2022 | 31 | 3 | 61-84

Article title

A Comparative Overview of Data Protection in e-Commerce in the European Union, the United States of America, the Republic of North Macedonia, and Albania: Models and Specifics

Content

Title variants

PL
Prawnoporównawcze ujęcie zasad ochrony danych osobowych w handlu elektronicznym w Unii Europejskiej, Stanach Zjednoczonych, Republice Macedonii Północnej i Albanii. Modele i specyfika

Languages of publication

Abstracts

PL
Zalety elektronicznych środków komunikacji w sektorze e-commerce oraz szybkiej wymiany informacji nadal przynoszą olbrzymie korzyści, ale kosztem ochrony prywatności i powstawania luk prawnych. W każdym systemie prawnym – czy to unijnym, czy to amerykańskim – prywatność jest definiowana inaczej; pomimo tego, że waga prywatności jest szeroko akceptowana, brak jest jednolitej definicji tego pojęcia w środowisku naukowym. Trudności w przenoszeniu danych osobowych pomiędzy Unią Europejską a Stanami Zjednoczonymi znów wyszły na pierwszy plan pośród najważniejszych kwestii związanych z prywatnością i ochroną danych w poszczególnych krajach. Rozporządzenie o ochronie danych osobowych (RODO) postawiło ochronę danych na najwyższym poziomie działalności przedsiębiorstw poprzez wymagania nałożone na każdą organizację zbierającą, przetwarzającą, zarządzającą lub przechowującą informacje o europejskich obywatelach, wymuszając surowsze standardy i dając użytkownikom większą kontrolę nad swoimi danymi. Nowe rozporządzenie oddziałuje na przedsiębiorców i użytkowników w całej Europie. Celem opracowania jest porównanie poziomu ochrony i bezpieczeństwa zapewnianego użytkownikom e-commerce w Unii Europejskiej, Stanach Zjednoczonych Ameryki, Republice Macedonii Północnej i Albanii. Ponadto zbadano korelację pomiędzy obowiązkami a skutkami RODO w celu stwierdzenia, czy zapewni ono wyższy poziom ochrony praw jednostek czy też raczej przede wszystkim wywoła zbiurokratyzowanie procesów ochrony danych osobowych prowadzonych w ramach czynności e-commerce.
EN
The advantages of electronic communications in the e-commerce sector and the rapid exchange of information continue to have enormous benefits, but they come at a cost in terms of privacy protection and legal gaps. Privacy is defined differently in each jurisdiction – the EU and the US, and despite widespread agreement on the importance of privacy, there is no single definition of the concept in scientific circles. The difficulties of transferring personal data between the European Union and the United States were once again at the forefront of the country’s highest privacy and data protection concerns. General Data Protection Regulation (GDPR) positioned data protection to the highest level of company directions throughout the requirements imposed on any organization that collects, processes, manages, or stores information about European citizens, requiring stricter standards and giving users more control over their data. The new regulation has an impact on businesses and users all over Europe. The study’s goal is to compare the level of protection and security provided to e-commerce users in the European Union, the United States of America, the Republic of North Macedonia, and Albania. Also, the correlation between the obligations and the effect of the GDPR was studied in order to determine whether it will guarantee a higher level of protection of individuals’ rights, or whether will it primarily result in the bureaucratization of the processes for protecting personal data performed in e-commerce actions.

Year

Volume

31

Issue

3

Pages

61-84

Physical description

Dates

published
2022

Contributors

  • University for Business and Technology, Republic of Kosovo
author
  • University for Business and Technology, Republic of Kosovo
  • Legal and Corporate Affairs Department, North Macedonia

References

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Document Type

Publication order reference

Identifiers

Biblioteka Nauki
31348195

YADDA identifier

bwmeta1.element.ojs-doi-10_17951_sil_2022_31_3_61-84
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