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2014 | 1/2014 (45) | 156-174

Article title

Myślenie strategiczne w małych i średnich organizacjach

Content

Title variants

EN
Strategic thinking in small and medium organizations

Languages of publication

Abstracts

EN
The article analyses strategic thinking in small and medium organizations in Poland. Building upon the psychological and managerial literature, we discuss theoretical foundations of strategic thinking. We provide an overview of research on strategy formulation and strategy content in small and medium organizations. We present the results of empirical study focused on strategic planning, cognitive representation of competitors and articulation of goals by Polish companies from SME sector. In conclusion we present theoretical implementations and provide recommendations to managers of Polish SMEs.
PL
Artykuł analizuje sposoby myślenia strategicznego w małych i średnich organizacjach działających w Polsce. Omówiono podstawowe koncepcje teoretyczne opisujące myślenie strategiczne, powstałe na gruncie psychologii oraz nauk o zarządzaniu. Przedstawiono przegląd badań na temat procesu formułowania strategii oraz treści strategii w małych i średnich organizacjach. Zaprezentowano wyniki badania własnego dotyczącego poziomu planowania strategicznego, reprezentacji poznawczej konkurentów oraz sposobu artykulacji celów przez polskie firmy należące do sektora MSP. Sformułowano wnioski teoretyczne oraz rekomendacje dla menedżerów małych i średnich organizacji działających w Polsce.

Keywords

Year

Issue

Pages

156-174

Physical description

Dates

published
2014

Contributors

  • Wydział Zarządzania, Uniwersytet Warszawski

References

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Document Type

Publication order reference

Identifiers

Biblioteka Nauki
525479

YADDA identifier

bwmeta1.element.ojs-doi-10_7172_1644-9584_45_10
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