Information Technologies in the Strategy for Tourist Destination Development in the Western Ukrainian Border Regions

• Authors: Olexander Kyfyak , Vasyl Kyfyak , Yurii Koroliuk

Abstracts

EN

The article examines the peculiarities of the formation and development of tourist destinations in the western Ukrainian border regions. GMDH analysis of statistical indicators of tourism in Lviv, Ivano-Frankivsk, Zakarpattya, Volyn and Chernivtsi regions revealed the importance of information campaigns promoting local destinations. The strategy for tourist destination formation, information support and promotion in the western Ukrainian border regions is developed and the components of its realisation are described.

Keywords

EN

tourism; destinations; development strategy; information technologies

• Publisher: University of Warsaw - Centre for European Regional and Local Studies (EUROREG) and Regional Studies Association - Polish Section
• Journal: Studia Regionalne i Lokalne
• Year: 2023
• Issue: Special Issue
• Pages: 118-124

Dates

published

2023

Contributors

author

Olexander Kyfyak

• Yuriy Fedkovych Chernivtsi National University, Department of Marketing, Innovations and Regional Development; Chernivtsi, Ukraine

• https://orcid.org/0000000336898548

author

Vasyl Kyfyak

• Chernivtsi Institute of Trade and Economics of Kyiv National University of Trade and Economics, Department of Management, International Economics and Tourism; Chernivtsi, Ukraine

• https://orcid.org/0000000176325248

author

Yurii Koroliuk

• Chernivtsi Institute of Trade and Economics of Kyiv National University of Trade and Economics, Department of Management, International Economics and Tourism; Chernivtsi, Ukraine

• https://orcid.org/0000000187323731

References

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Identifiers

DOI

10.7366/15094995s2309

Biblioteka Nauki

2216730