International Strategy as the Facilitator of the Speed, Scope, and Scale of Firms’ Internationalization

• Authors: Agnieszka Głodowska , Bożena Pera , Krzysztof Wach

Abstracts

EN

Purpose: Strategy determines the patterns of internationalization. The speed, scale, and scope of internationalization are important dimensions from the perspective of firms’ behaviors and activ ities. The aim of the article is to identify and verify the relationship between the international strategy and its impact on three dimensions of the studied phenomenon. Methodology: The article uses a quantitative approach. The survey was conducted on a sample of 355 internationalized firms from Poland, varying in size. Findings: The analysis with t test and U test (ANOVA) shows a correlation between a company’s international strategy as a planning instrument and the speed and scope of internationalization. Research limitations/implications: While considering a firm’s development, especially its inter national growth, one should plan the activities related to entering into foreign markets. The results presented in this article are just a starting point for further analyses. In an attempt to eliminate its limitations, further research should focus on building a comprehensive model that includes the remaining components of international strategy and other categories that stimulate international ization processes. Originality: The originality of this article lies in three elements: (i) the article comprehensively captures the scale, scope, and speed of internationalization at the same time, (ii) the strategy is introduced as a determining factor of the scale, scope, and speed of internationalization, and (iii) the article enriches empirical studies about emerging markets such as Poland.

Keywords

EN

strategy; international strategy; international business; internationalization of firms

• Publisher: Akademia Leona Koźmińskiego
• Journal: Central European Management Journal
• Year: 2019
• Volume: 27(3)
• Pages: 55-84

Dates

published

2019

Contributors

author

Agnieszka Głodowska

author

Bożena Pera

author

Krzysztof Wach

Identifiers

Biblioteka Nauki

1810505