EN
The author discusses the ethnographic method of research popular in anthropology and sociology, often known as fieldwork or, simply, ethnography. This methodological concept of scientific research process derives from two afore-mentioned branches of science, which results in researchers approaching some research procedures differently. However, it is a positive feature of ethnography, bringing appropriate conditions for the interdisciplinary approach to this method. Ethnography can also be applied to other disciplines, like economy, education or information and book studies, which is discussed to some extent in the article.