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1

THE NEW DEVELOPMENT CONDITIONS FOR POLAND'S AGRICULTURE

100%
Wos A.
Wieś i Rolnictwo
|
2004
|
issue 3(124) Sup
6-21
EN
In the author's view, at the outset of the 21st century Poland's agriculture is facing a triple dilemma and the manner of resolving it will determine the agriculture's future and, consequently, the country's economy as a whole. What has occurred is a blockade of internal factors of the development of agriculture, i.e.those inherent in the systemic transformation policies. Development priorities are being re-arranged in view of the expected accession of Poland to the European Union. Similar to other countries, Poland is facing globalization problems. Against such background the author analyzes the new situation of agriculture in the context of national economy paying special attention to structural unemployment in agriculture, the aggravation of income disparities, blockades of investment processes and the reduced use of resources (land and labour). The author states that the principal cause of the mounting crisis in agriculture is its faulty positioning of the sector in the entire economy. He favours an active pro-income policy in agriculture enabling the farmer to take on a larger share of self-financing for development.
2

Costs of Loyalty Programmes Implementation in Pharmacies

63%
Sierpinska M., Wos A.
Contemporary Economics
|
2010
|
issue 3(15)
187-202
EN
Receiving the customer is in today's market realities top marketing companies. The build a sustainable partnership relation between the seller and the buyer is decide on businesses, takings and profit potential. Increasingly, therefore, perpetuates the view that create lasting relationships is an essential factor in improving the effectiveness of marketing activities conducted by modern businesses. The paper presents the implementation costs of loyalty programmes in pharmacies. These costs are presented based on a study of one of the largest pharmacy loyalty programmes in Poland: 'I care for health'.
3

SOCIALLY BALANCED AGRICULTURE- IN SEARCH OF A NEW MODEL FOR POLAND

63%
Wos A., Zegar J.
Wieś i Rolnictwo
|
2004
|
issue 3(124)
9-23
EN
The general idea of a new strategy for the development of agriculture boils down to strivings to create modern, technically and economically efficient agriculture which should, simultaneously, be friendly to man and the natural environment. Such agriculture would be based mainly on family farms. It would be integrated with the entire national economy and it should be complementary to other types of economic activities conducted in rural areas. The policy pursued within such development strategy should provide for a reasonable degree of state interventionism and assistance, multifunctionality of agriculture and rural areas, consolidation of rural and agricultural self-government, regionalisation and internationalisation, the process of integration with the EU structures included. The main objective of the strategy in question ought to be the elimination of historical delays in the development of agriculture. This general task can be translated into three main political goals, namely: the achievement by rural population (or more precisely farmers) of earnings adequate both to the amount of work done and to the engaged production potential, and the achievement of the level of personal incomes comparable to that characterising other principal social-vocational groups; the creation of similar conditions for the farming and rural population to use the achievements of modern civilisation as those enjoyed by other large social groups, especially in respect of education; the implementation of the concept of sustainable development of agriculture and rural areas.
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