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Ocena wiedzy i kompetencji przedmiotowych jako element dydaktyki języka obcego dla celów biznesowych w programie studiów wyższych

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Łącka-Badura J.

Lingwistyka Stosowana / Applied Linguistics / Angewandte Linguistik

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2017

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issue 23

151-165

EN

The paper is motivated by the widely held view that LSP pedagogy should aim to develop students' dual competence, encompassing − on the one hand − their linguistic knowledge and skills, and − on the other − their professional competence including (elements of) specialist content knowledge and the skills necessary to effectively communicate in specific purpose settings. Consequently, assessment in LSP pedagogy should take into account not only students' linguistic competence, but also measure their ability to effectively and professionally perform communicative tasks typical of the target settings. The study examines how pre-experience undergraduate students at the University of Economics in Katowice perceive assessment of their professional communicative competence, including elements of specific purpose knowledge, by a Business English teacher. The findings suggest that the degree of acceptance for the assessment of dual competence in a university Business English course is very high; importantly, it increases with students' growing business awareness and content knowledge.

2

Power relations between employers and potential employees reflected in the grammar of job advertising discourse

100%

Łącka-Badura J.

Socjolingwistyka

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2017

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issue 31

39–50

EN

The paper attempts to investigate power relations between employers and potential employees as reflectedin the grammar of job advertising discourse. Drawing on the premises of Critical Discourse Analysisand the concepts of Employer Branding, whereby employers are encouraged to treat existing and futureemployees with a similar (if not the same) care and coherence as they would value customers, the studyseeks to examine whether the grammatical structures identified in a corpus of 236 branded job ads mayindeed be regarded as reflecting a balanced relationship and full reciprocity of benefits between employersand job seekers. The findings, particularly those pertaining to the use of modal verbs and personalpronouns, seem to imply that the power relations between employers and potential employees should notbe perceived as entirely equal.

3

Realisation of Indirect Speech Acts in Online Job Advertisements

100%

Łącka-Badura J.

Linguistica Copernicana

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2013

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issue 1(9)

267-281

EN

The present paper aims to investigate which types of speech acts play a dominant role in the texts of online job advertisements, to what extent those acts are realised indirectly, and what purposes this indirectness may serve. The research is based on an analysis of a corpus comprising 100 online recruitment ads, of which 60 appeared in the Internet editions of three major UK newspapers, and the remaining 40 were found on two of the leading UK job portals. Methodologically the study is grounded in the cognitive approach to speech act theory, whereby the speech act taxonomy as proposed by J. Searle is treated as prototypical categorisation enhancing the organisation and systematicity of the analysis. The findings indicate that over a half of the micro-acts identified in the sample are realised indirectly. The two largest categories comprise assertions and ‘complex’/ambiguous micro-acts, both performing the functions of boasting and promising, and thus contributing to the overall persuasive appeal of recruitment ads.

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1 Linguistica Copernicana

1 Lingwistyka Stosowana / Applied Linguistics / Angewandte Linguistik

1 Socjolingwistyka

2 2017

1 2013

3 Łącka-Badura J.

Ocena wiedzy i kompetencji przedmiotowych jako element dydaktyki języka obcego dla celów biznesowych w programie studiów wyższych

Power relations between employers and potential employees reflected in the grammar of job advertising discourse

Realisation of Indirect Speech Acts in Online Job Advertisements