Full-text resources of CEJSH and other databases are now available in the new Library of Science.
Visit https://bibliotekanauki.pl

Results found: 3

first rewind previous Page / 1 next fast forward last

Search results

help Sort By:

help Limit search:
first rewind previous Page / 1 next fast forward last
EN
The article is dedicated to aspects of a journalist’s work published between 1996–2014 in the professional monthly magazine Press, aimed at people interested in media, advertisement and public relations. These statements help other media professionals become familiar with the work experience of their colleagues, as well as help acquaint new entrants to the profession with the rules, difficulties and dilemmas associated with this work. The author classifies and defines three types of published texts: those written in an instructional form, those which approach the conventions of an informative article, and finally, copyright protected publications. An analysis of these texts leads to a conclusion that the primary aims of the publication have led its authors to focus attention on perceptions and the practical dimensions of the knowledge being shared. They use detailed descriptions, and have gradually abandoned ready solutions, encouraging readers instead to consider a range of possibilities; they also illustrate their suggestions with examples from personal experience. They do not fail to provide enlightening recollections of their own mistakes or detail the difficult beginnings of their own careers. The role models presented demand from the reader an ability to synthesize various elements. The original structure of the publication as well as its thoughtful and recollection-driven approach to the subject helps to achieve this. An awareness of the technical nature of texts urges experienced journalists to explain in plain terms the ins and outs of the profession by presenting specific events, making comparisons, and offering brief advice or warnings. This also relates to the language of expression they use, which makes even the official and hackneyed style of instructional discourse easy to understand.
EN
The article analyses a collection of 52 editorials published in 19 national journals between 1989 and 2011 directly following general elections. The purpose was to establish how an editorial in the Polish daily press of that time evolved, if it was a form used by editors to make official statements about important social events, how the relationship between texts’ functions were shaped, and how this affected the meaning content of published material. It was established that at first editorials highlighted the fundamental significance of the results of general elections for the creation of a new political and social order in Poland and emphasized the obligation this imposed on both voters and those seeking election. In the mid-1990s, authors regarded the act of voting as an important and proven tool for putting public life in order that did not always serve its purpose. In the 21st century, publicists were more inclined to perceive the mechanisms of democracy through a personal dimension. The editorial gradually drifted away from being a text which focused on the election and participation in it as exceptional and seminal. It started to become a collection of the author’s personal evaluations and of conclusive opinions on the current political situation. Not lacking in judgmental statements, it was meant to provide an understanding of a situation rather than to urge to a specific action. Commentators evaluated the outcome of each election, referring to detailed issues, such as turnout, the potential, anticipated difficulties the winner of an election would face, and the factors that would determine the outcome. The anticipation of upcoming events remained an essential feature of the editorial; authors, however, gradually retreated from advising politicians on specific solutions.
first rewind previous Page / 1 next fast forward last
JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page.