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EN
The globalization of world markets is one of the reasons why companies undertake business activity via concentration and centralization of capital. The ineffectiveness of companies, especially in the face of new competition on the market, is the main incentive for creating different forms of the concentration of capital. In many countries all around the world, including Poland, the consolidation of enterprises is an excellent tool for improving the competitiveness of companies. Business fusions constitute a currently discussed topic in the field of economy, both in theory and practice. Thus, the focus of the article is going to be an analysis of the factors determining mergers and acquisitions (M&A) on the Polish market.
EN
Estimating the goodwill of companies is the most important in the financial management, but first of all in analysis of different investment projects. Undertaking investments with positive net present value by companies create value in these firms. Mergers and acquisitions (M&A) are projects, who are associated with high risk. However, they are perceived as the excellent way of rapid growth of goodwill. One should remember that not all participants of M&A transaction achieve this benefit (additional value). Considering above, one can accept, that in M&A analysis the use of some goodwill methods.is necessary The analysis of the effectiveness of investments - M&A was conducted on chosen industrial companies group and based on capital market ratios.
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