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Wyborcza manipulacja prasowa - "czarny PR"

100%
Baranek K.
Acta Universitatis Lodziensis. Folia Litteraria Polonica
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2008
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vol. 10
EN
What is a manipulation? The researchers of that phenomenon as well as the theorists, define the manipulation in a various way and ascribe different role, depending on the place of functioning in society. As the expression, it exists in that form not so long, namely since XVIII century. Manipulation when coming into being, was and is identified itself with impact method, coexisting with commonly used society control method, meaning suasion, compulsion and violence. Apperaing of that manipulation expresion is also treated as an accompanying factor due to new interpersonal relation concepts. Is the manipulation the common phenomenon? Which sides of public and social life aspects does it affect? Is it only a tool in a single hand or raher group of people? As well as theory and in a reality, it shows manipulation to be a common tiling. It must be highlighted, that the manipulation is a concieously used by some group of people or indyvidual person in order to subordinate in following fields: sociological (spiritcal, ideological and emotional), as well as in phisical fields by evoking aggresion, provocation or scandal. The manipulation in mass media is very often observed as the intendend and secret action, in order to give a misleading overview of reality. Not telling the truth, not being open, by deceitful, dishonest and irreliable selection of information and using language methods acting on emotions, all of this is meant to be called manipulation. Manipulation allows ceating the personal attitudes, leading the societies behaviour in order to achieve the appointed aims and profits, as well as affecting the peoples’ emotion without even knowing by the manipulated person.
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Kalendarium najważniejszych wydarzeń medialnych z historią Łodzi w tle (1821-2006)

63%
Baranek K., Lichawska A.
Acta Universitatis Lodziensis. Folia Litteraria Polonica
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2008
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vol. 11
EN
This publication is atypical. It emerged at a quiet place of library and editorial office’s archives. First time the student of the 5,b year of Polish philological faculty (library specilization) was present at this scientific elaboration. Writing this essay caused a lot of difficulties, not only because of a hundred o f old local newspapers that had to be read but the finest selection of the most important medial events. The selection was not easy as all the events seemed to be very important and worth paying attention. The research area was limited to the media and all what it surrounds and make more valuable, e.g. social communication, culture (movie, theater), science, mass media as radio, TV, press or Internet. Discovering of historical events accompanied not only the curiosity but kind of mystery always present at the searching process of activities of our foregrandfathers at the far past. To invite you to get familiar with that scientific study, we believe that your choice will cope your expectations.
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