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EN
Regional competitiveness is an obligatory task for regions on the territorial, financial and referential level. Health and wellness tourism nowadays plays an important role in the regional policy of many European countries. It seems to be an element of the future competitiveness because of the ageing population or health and wellbeing oriented populations. The aim of the paper is to analyse the potential of Lublin region health services and their role in building sustained regional competitive advantage.
EN
Background. English language literature on tourism perceives active sport tourism, event sport tourism and nostalgia sport tourism as three forms of sport tourism. The primary aim of active sport tourism is travelling to participate in different sport activities, i.e. to be physically active. Active sport tourism is further divided into qualified, extreme and adventure tourism. Active sport tourism can be practiced in different environments, i.e. on land or water, as well as in the air, in summer and winter, and in the form of one-day, weekend- or multi-day trips. The paper presents the place of active sport tourism in the tourism and recreation course curriculum in the Academy of Physical Education in Katowice. Material and methods. The source of the research was documentation gathered in the Archives of the Academy of Physical Education. The study plans and syllabuses of individual subjects realized in tourism and recreation in the period of 2005–2015 were used in the research. Results and conclusions. Active sport tourism is a subject of study on the bachelor degree and the specialization course on the master degree.
PL
Sprawne zarządzanie niejednokrotnie polega na trafnym wyborze najistotniejszych, strategicznych obszarów interwencji kadry menadżerskiej oraz na odpowiednim doborze działań w wyróżnionych obszarach. Celem pracy jest określenie, na podstawie wyników badań menadżerów sektora turystyki zdrowotnej w UE, ważnych i aktualnych problemów zarządzania w turystyce zdrowotnej wynikających ze specyficznych potrzeb turystów. Metodą użytą w opracowaniu jest kwerenda wybranych wyników badań kwestionariuszowych przeprowadzonych wśród menedżerów organizacji funkcjonujących na rynku turystyki zdrowotnej. Na tej podstawie sformułowano cztery następujące wnioski: 1) rośnie znaczenie udziału oferty prozdrowotnej w relacji do całościowo rozumianego produktu destynacji turystycznych, 2) istotne jest szczegółowe określenie indywidualnych powodów i motywów wyjazdów turystów, 3) istnieją określone kompetencje przydatne menadżerom badanego sektora, 4) istnieje potrzeba spójności działań podmiotów mających swój wkład w budowę produktu danej destynacji turystycznej.
EN
The aim of the study was to measure the association among Health Belief Model (HBM) variables and self-reported physical activity of young adults. A survey research protocol was employed. Participants were 391 university students (245 females), 19–22 years old (–x = 21.41±3.49). Analyses revealed that the strongest predictor of physical activity is self-efficacy, followed by perceived benefits and the perceived barriers. Other HBM variables, such as the perceived susceptibility or perceived severity, were not associated with physical activity. On the basis of the obtained results it may be concluded that the HBM as a model of avoiding diseases is not adequate to explain and predict physical activity of young adults.
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