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1

Media Games in the Background of Slovak Parliamentary Election in 2016

100%
Horváth P., Meluš M.
Communication Today
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2017
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vol. 8
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issue 1
66–85
EN
Our analysis deals with the electoral contest of individual political parties both before and after the 2016 Slovak parliamentary election was held. The space, which is provided from all kinds of media to political parties, is various. Each medium has an owner and each owner supports different interests. Parliamentary election is considered to be the most important election in Slovakia and thanks to that really wide media coverage is given to them. A couple of months before the opening of the polling stations, discussions had already been underway in both professional and amateur circles regarding the possible variations of the next governing political parties. The media play a large part in decision-making because they can have a meaningful influence on public opinion. Many voters today decide who they will vote for according to media coverage. Political programmes and agendas of the parties and political representatives come second in this decision. In our analysis we also look at online social networking sites, which are currently a huge phenomenon. Every political subject nowadays has its own website and every modern politician has a profile page on Facebook, an account on Twitter and on other social networks. We will also try to approach the possible perspectives of the development of the Slovak political scene.
2
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VÝSLEDKY ARCHEOBOTANICKÝCH ANALÝZ Z LOKALITY KOMJATICE-KŇAZOVA JAMA V KONTEXTE LATÉNSKYCH SÍDLISK ZO SLOVENSKA

100%
Látková M., Horváth P.
Študijné zvesti
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2021
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vol. 68
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issue 1
71 - 86
EN
The main goal of this study is to analyse and the interpretation of plants macro remains files from La Tène localities of southwestern Slovakia with an emphasis on the Komjatice-Kňazova jama site. The obtained results were confronted with each other, a series of different types of analyses were also applied to the researched material, especially to clarify the issue of the relationship of lower settlements to upland localities, oppids. The obtained and presented archaeobotanical findings indicate certain different trends in crop popularity depending on regions or chronological degrees. When comparing the examined set of planting species from the sample from Komjatice-Kňazova jama with the findings from other settlements, it can be stated that they represent a typical composition with not significantly difference from other sites. Also, the current findings do not indicate that the inhabitants living in fortified, highland localities have different or food strategies other than those living in lowland unfortified settlements.
3

Analysis of Political Speeches during the SARS-COV-2 Pandemic in a Comparative Perspective of Male- and Female-Led Governments

81%
Horváth P., Brix R., Urc E.
Communication Today
|
2022
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vol. 13
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issue 2
122-135
EN
The pandemic of the new type of coronavirus SARS-CoV-2 is still a global problem. Among other things, the pandemic also significantly affected the political preferences of the parties and therefore significantly affected the political statements and speeches of prime ministers or presidents. In this study, we analyse the political speeches of prime ministers in the countries ruled by the parliamentary system. The analysis of the speeches of the heads of government is perceived in the comparative perspective of the V4 countries led by men and North-Western European countries led by women. We focus on the political statements given during the first wave of the 2020 coronavirus pandemic outbreak. The very differentiation of the various manifestations is set in the geographical, political, and economic context of the countries involved in the study. We apply qualitative research data analysis software – NVivo – to identify common features as well as differences between individual representatives. In the speeches, we monitor selected areas in terms of content as well as the form of language used by the country leaders in the initial phase of the SARS-CoV-2 coronavirus pandemic Significant differences are observed in both the way of speaking and the content. Despite considerably better pandemic situations in the countries led by men, their messages were more negatively put, and they spread fear far more than the female group of leaders did. Female leaders were more oriented towards individuals, the vulnerable, and their messages were more of a positive nature despite having worse pandemic situations back in the spring of 2020.
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