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GLOBAL VIRTUAL TEAMS - ESSENTIALS AND BARRIERS OF SUCCESS (Globalne zespoly wirtualne - podstawy i bariery sukcesu)

100%
Schroeder J.
Ekonomia - Uniwersytet Ekonomiczny we Wroclawiu
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2011
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issue 1(13)
185-191
EN
XXIst century has witnessed a significant increase in the number of organizations that have expanded their operations globally using global virtual teams. As global virtual teams differ in many ways from traditional teams, they require a different management approach requiring an appreciation of the benefits and constraints and a productive approach to ensure that the success of a team is facilitated.
2

Targi międzynarodowe jako źródła informacji o rynkach i partnerach zagranicznych

63%
Bartosik-Purgat M., Schroeder J.
International Business and Global Economy
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2014
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vol. Volume 33
519–529
EN
The purpose of this paper is to identify the role that contemporary international fair conforms to the exhibitors and how Polish exporters perceive and utilize its informative role. International fairs are among the most complex and effective ways of prospecting foreign markets. Among the many advantages of participating in a specialized international fair, maintaining, updating, and intensifying relations with existing customers and distributors, and finding new customers are some of the key features. Furthermore, the participation itself is a perfect pretext for carrying out a market research, getting information about the competition, and testing the acceptance of a new or innovative product among visitors. The participation in an international fair can prove highly beneficial for the company. Nevertheless, it is usually a costly activity, and for this reason the selection from the multitude of fairs of the most relevant for the participating company is an action to be done wisely and bearing in mind several selection criteria. The results of a research conducted in Poland offers valuable insights into how Polish exporters perceive and utilize nonselling activities during the international fair including carrying out general market research and meeting existing and new customers and distributors.
3
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Polskie społeczeństwo w świetle „wymiarów kulturowych” europejskiego rynku

63%
Bartosik-Purgat M., Schroeder J., Akademia Ekonomiczna w Poznaniu K. H. M.
Acta Universitatis Lodziensis. Folia Oeconomica
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2007
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vol. 209
EN
Cultural differences of world market cause detaching of particular groups of individuals characterized by similar features. They are elements (criterion) which are a base of the division. There are many different classifications based on different criterions which were prepared and partly researched by different authors. Using those criterions the features of cultures (societies) or cultural groups can be shown. The characteristic of Polish society according to chosen cultural dimensions is presented in this article. Those features were measured during the empirical researches concerned buying behaviour of Poles.
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