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Monitorowanie karier absolwentów w budowaniu wizerunku uczelni na przykładzie Wyższej Szkoły Informatyki i Umiejętności w Łodzi

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Rybaczewska M., Klepacz H.
Społeczeństwo i Edukacja. Międzynarodowe Studia Humanistyczne
|
2016
|
issue 2(21)
203-215
EN
The literature, popular science media coverage and strategic priorities of such structures like the European Union increasingly often put the accent on the need of cooperation between the economy and the world of science and higher education. Universities, caring for their competitive position on the market and the professional career effects of their education, include the sensitivity on the labour market needs to their priorities also in the aspect of their image. Present publication analyses the determinants of the image of the university putting the accent on the role of the graduates’ carer monitoring and indicates the undertaken actions connected with the higher education and business cooperation. Research was conducted on the group of 392 graduates (of the year 2014 and 2015) from different fields of study and departments (located in various towns) of the University of Computer Sciences and Skills in Lodz. It enabled formulating the conclusions of the application character and delineating the tendencies and future perspectives.
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