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EN
Since religion is of paramount importance to the human person, where there are religious differences, there are also bound to be essential and overriding disagreements. Today, more than ever and with uncommon ease, men and women can participate in a worldwide exchange of ideas and information, having overcome the initial constraints of space and time. Owing to the effectiveness and tremendous benefits in this information age, with the advancement and the increased availability of the mass media at the disposal of the modern world, made it most accessible and most effective means of reaching every man and woman. Therefore, the mass media qualifies in the opinion of many as the chief means of information, education, and guidance in today's world. Experience, however, shows that there is indeed a growing cleavage between theory and practice, between the overrun rhetoric and the reality as far as the Church's use of the media for evangelization is concerned. There is a sense, therefore, in which a constant habit and constant neglect of the means of evangelization is alarming, as many tried to draw the attention of the Church to this neglect of the media with its attendant consequences in the society today. This piece, therefore, intends to express the effectiveness of the mass media for the Churches evangelization mission as well as religious unity and ecumenism in Nigeria.
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