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Multi-Criteria Decision Aiding in Project Management - Outranking Approach and Verbal Decision Analysis

100%
Górecka D.
Studia Ekonomiczne
|
2013
|
vol. 137
11-38
EN
Two different approaches were implemented to aid the process of selecting the best variant of road construction, namely approach based on the outranking relation and verbal decision analysis. Out of wide range of outranking methods three very well known were applied: ELECTRE Iv, PROMETHEE I and PROMETHEE II. In the case of VDA UniComBOS was used. The results obtained with different methods were not identical, nevertheless it was possible to identify variant worth recommendation, i.e. variant 2 a , which was always on one of two first places in rankings, regardless of the method that was used. On the other hand, variant 5 a was found to be the worst solution - its weakness was confirmed by all methods. The analysis conducted in the article proved that both described approaches can be used for solving the decision-making problems connected with project management. Although both of them have some disadvantages, as for example necessity to interact with decision-maker in order to determine values of parameters in the case of outranking methods and time-consuming as well as tiring comparisons in the case of VDA, they can improve the decision-making processes and help project managers to make more reasonable decisions. As a matter of fact, because of the differences between them, they can complement each other. Therefore it would be practical and beneficial to employ them simultaneously in all cases when it is merely possible and feasible.
2
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Evaluating the negotiation template with sipres – a fusion of the revised Simos’ procedure and the ZAPROS method

100%
Górecka D.
Multiple Criteria Decision Making
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2015
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vol. 10
48-64
EN
In a negotiation process, building a negotiation offer scoring system consistent with the preferences of the decision-maker is a very intricate task. A variety of methods can be used to develop such a negotiation support tool, e.g. SAW and TOPSIS, but they have several disadvantages. In this paper the issue of evaluating the negotiation template using a novel tool called SIPRES is discussed. The algorithm proposed employs the key notions of the revised Simos' procedure and ZAPROS method to elicit the negotiator's preferences over some reference solutions. On the one hand, it allows decision-makers to define their preferences in a simple and effortless way and provides a straightforward yet effective method for analyzing the trade-offs between the alternatives using selected reference alternatives only (the ZAPROS-like approach). On the other hand, the revised Simos' procedure applied in the method allows determining the cardinal scores for the alternatives. The scoring system obtained this way makes it possible to conduct a sophisticated symmetric and asymmetric negotiation analysis. An illustrative example presented in the paper concerns the European Union's multiannual financial framework negotiations.
3
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Zastosowanie metod opartych na relacji przewyższania i analizie werbalnej do wspomagania decyzji związanych z ubieganiem się o akredytację AACSB

100%
Górecka D.
Studia Ekonomiczne
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2015
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vol. 235
54-69
PL
AACSB International to założona w 1916 r. w Stanach Zjednoczonych prestiżowa organizacja non-profit, zrzeszająca instytucje edukacyjne, firmy i inne podmioty z całego świata mające na celu rozwój szkolnictwa wyższego w zakresie nauk ekonomicznych. Jedną z głównych form działania AACSB International jest akredytowanie szkół wyższych realizujących programy nauczania w obszarze biznesu, zarządzania oraz rachunkowości na studiach licencjackich, magisterskich i doktoranckich. Uzyskanie akredytacji AACSB wymaga przejścia przez wieloetapowy proces, w trakcie którego konieczne jest podejmowanie licznych decyzji. Jedna z nich dotyczy określenia grup szkół wyższych, z którymi ubiegająca się o akredytację instytucja będzie porównywana. Obejmują one: grupę szkół konkurencyjnych, grupę szkół porównywalnych oraz grupę szkół, do których dana instytucja aspiruje. Celem pracy jest przedstawienie możliwości wykorzystania analizy werbalnej oraz metod wielokryterialnych opartych na relacji przewyższania w procesie selekcji instytucji edukacyjnych do grupy szkół, do których placówka starająca się o przyznanie akredytacji AACSB aspiruje.
EN
AACSB International is a global, non-profit membership organization of educational institutions, businesses, and other entities devoted to the advancement of management education. One of the major activities of this organization, established in 1916, is providing internationally recognized accreditation for undergraduate, master’s, and doctoral programs in business and accounting. Earning AACSB accreditation requires passing through a multi-step process in which it is necessary to take many different decisions. One of them concerns the identification of three Comparison Groups including: a group of competing schools (Competitive Group), a group of comparable schools (Comparable Peer Group) and a group of schools providing a developmental goal for the applicant (Aspirant Group). The aim of this paper is to apply multi-criteria decision aiding methods based on the outranking approach and verbal decision analysis in the process of selecting Aspirant Group – schools that represent management education programs or features that the school applying for AACSB accreditation hopes to emulate, and place the vision and strategy of the applicant in context.
4
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Country Market Selection in International Expansion Using Multicriteria Decision Aiding Methods

63%
Górecka D., Szałucka M.
Multiple Criteria Decision Making
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2013
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vol. 8
32-55
EN
Companies, facing globalization and technological revolution, are constantly forced to search for new ways to grow and develop. A profitable growth strategy can be built through international expansion. Recently it has become one of the few effective ways to develop and enhance the competitiveness of a company in response to the changing dynamics of the global economy. When a company is expanding its business operations to overseas markets a number of strategic decisions must be taken. The company must define the product it wants to market (what), the country market it wants to enter (where), the timing of entry (when) and the entry mode it wants to use (how). Consequently, the country market selection plays a critical role in shaping the performance of foreign activities and influences the future success of the company. This is a complex and difficult decision, requiring the company to analyse a wide spectrum of factors that affect both investment efficiency and effectiveness. The location selection in international expansion may be determined by general macroeconomic factors, demand factors, socio-political factors or cost factors. The purpose of this paper is to conduct a simulation of the market selection decision with the help of multi-criteria decision aiding methods based on the perspective of a dynamically developing company that is a leading manufacturer and distributor of hygiene, cosmetic and medical products.
5
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Application Of Mcda Methods and Stochastic Dominance Rules in the Entry Mode Selection Process in International Expansion

63%
Górecka D., Szałucka M.
Multiple Criteria Decision Making
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2014
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vol. 9
5-31
EN
When a company decides to enter overseas markets, it must take a number of strategic decisions, such as, for instance, a decision on the appropriate entry mode. The company has a wide array of choices: various forms of exporting, contractual modes such as licensing, franchising and management contracts, turnkey projects and subcontracting or equity-based modes including wholly-owned subsidiary or joint venture. The various entry modes differ greatly in resource commitment, degree of risk, level of control or profit potential. The appropriate choice of entry mode is a key element of the success of foreign operations and the future of the company. Hence, it is essential for the company to conduct a deliberate and conscious analysis of advantages and disadvantages of each entry mode from the point of view of internal and external factors that influence the choice of entry mode, taking into account the opinion of different participants of the decision- making process. The aim of this paper is to carry out the simulation of the entry mode selection, using MCDA methods and stochastic dominance (SD) rules, from the perspective of a dynamically developing company that manufactures and distributes hygiene, cosmetic and medical products for women, children and adults.
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