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EN
We are entering the sixth wave of computer revolution, whose most significant resources are omnipresent broadband Internet and unlimited processing of huge collections of data on objects behavior in real time. It will force the companies to adapt or even to abandon their previous business models, however, it will also provide them with great development opportunities. Information becomes new foundation for business; an economic equivalent for capital and work as well as a new factor of production. Data processing is today the cheapest resource for solving management problems. The article firstly defines the concept of the sixth wave of computer revolution and then characterizes the idea of so called Big Data collection and enumerates data providers. The author also describes the A/B testing methodology as an example of analytics content experiment.
EN
The paper examines the multiple consequences of the global economy and the management systems becoming complex and chaotic at the time that the amount of information on the real behavior of objects in the Internet of Things is growing exponentially. What is the meaning of those developments for companies? What challenges for their business models they will produce? How all this is forcing today's companies to re-think their strategies and structures, and more fundamentally - their working paradigms? Those are the questions to be examined to demonstrate just how the new globally interconnected business world is becoming a wiki platform for cooperation to build an Enterprise 2.0.
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