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THE APPLICATION OF CROWDSOURCING CONCEPTION FOR INCREASING THE PACE OF TECHNOLOGICAL DEVELOPMENT (Wykorzystanie koncepcji madrosci tlumu do przyspieszenia tempa rozwoju technologicznego na przykladzie Banku Zachodniego WBK)

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Gajewski L.
e-mentor
|
2010
|
issue 5 (37)
EN
The article demonstrates theoretical basis of the crowdsourcing conception with particular emphasis on its influence on the pace of technological development. The statements are supported by a case study of the project ‘Bank of ideas' (‘Bank Pomyslow') of Bank Zachodni WBK.
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