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Do generic strategies impact performance in higher educational institutions? A SEM-based investigation

100%
Alzoubi A. M., Emeagwali O. L.
Business and Economic Horizons
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2016
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vol. 12
|
issue 2
42-52
EN
This study set out to initiate an investigation into the linkage between generic strategy and performance in higher educational institutions and the moderating effect of institution-type. Using structural equation modeling (SEM), it examined the responses of a stratified sample of academics and administrative staff (n= 333) randomly selected from eight universities in northern Cyprus. Findings suggest that while there is a weak effect of differentiation strategy on performance, a strong effect was recorded for focus strategy on performance. However, no significant relationship was found between cost leadership strategy and performance in higher educational institutions. Findings further indicated that respondents from public-private universities perceived the strongest generic strategy-performance effect for their institution, followed by those from the public sector. Respondents from private institutions perceived the weakest strategy-performance effect for their institutions.
2
Content available remote

Examining the impact of electronic supply chain management processes on customer satisfaction: A literature review

100%
Shamout M. D., Emeagwali O. L.
Business and Economic Horizons
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2016
|
vol. 12
|
issue 3
141-163
EN
This paper aims to discuss a collection of empirical studies examining the impact of electronic supply chain management (e-SCM) processes on customer satisfaction. A review of the relevant literature has shown that a limited number of previous studies has attempted to identify the impact of e-SCM processes on customer satisfaction. Thus, the obtained data from the secondary source will be discussed and explained here. Findings of this study show the impact of e-SCM processes on customer satisfaction. This study has been based on a literature review and opens the door for future researchers to further expand this field.
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