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1

Media studenckie w Polsce

100%
Kurek O.
Komunikacja Społeczna. Czasopismo elektroniczne
|
2012
|
issue 1
56-67
EN
This article presents the history of student media in the end of the twentieth century, describes the principles of the student press, radio and television and makes a clear distinction between student and academic media.
2

Struktura i funkcjonowanie mediów studenckich w Polsce

100%
Kurek O.
Komunikacja Społeczna. Czasopismo elektroniczne
|
2012
|
issue 3
39-48
PL
Artykuł jest pokłosiem ogólnopolskich badań przeprowadzonych wśród redaktorów naczelnych mediów studenckich w Polsce. Znajdziemy w nim dane statystyczne dotyczące wielkości redakcji studenckich, struktury zatrudnienia, formy pracy, zasięgu oddziaływania, targetu, źródeł finansowania czy rodzajów promocji.
EN
This article is the aftermath of nationwide surveys of student media editors in Poland. Can be found in the figures of the student editors, employment structure, forms of work, scope of impact, target, funding sources and types of promotion.
3

Zmiana wizerunku i postrzegania organizacji w opinii użytkowników sieci

63%
Kurek O., Ochmański H.
Biuletyn Edukacji Medialnej
|
2013
|
issue 2
87-100
EN
Reputation or the way as the organisation is regarded by its business environment very often are the most important factors which can have a strong impact on its chances to compete with other market’s organisations. In the article there have been shown tools that can be used in order to build or change organisation’s image, examples of reputation and information campaigns which were made in Poland, and results of research which main purpose was to evaluate efficient of those campaigns.
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