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EN
The article discusses interactivity and intermediality in the output of the Polish avant-garde artists Franciszka and Stefan Themerson. The author claims that their two-dimensional works created in the 1930s and addressed at children are early examples of interactive strategies activating young readers in search for understanding of the modern world. Non-traditional illustrations, experimental typography and texts far from ‘classical’ literature for children form inseparable verbo-visual entities (named ‘wordgraphy’) where words and images are of equal importance. What happens between the engaged media proves most interesting and most innovative.
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PL
W tekście przedstawiono, jak sztuka książki reaguje na przemiany, które w życiu społecznym i kulturalnym wywołała płynna nowoczesność. Rewolucja, którą przechodzi obecnie rynek księgarski, zapowiada ogromne zmiany w postrzeganiu księgi i jej formy. Kodeks, jaki znamy, przestanie istnieć. Wydaje się, że z jednej strony podstawowym nośnikiem treści stanie się e‑book, z drugiej zaś książka tradycyjna skieruje się w stronę sztuki i przekształci w artists’books.
EN
The text describes, how the book art corresponds with the transformations of social and cultural life, associated with birth of liquid modernity. The revolution that the book publishing market is going through today will make enormous changes in the perception of book and its form. The volume, which we know, will no longer exist. It seems that e-book will become basic form of book and traditional book will turn to art and something we call artist’s books.
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