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The article suggested improvement of methodological approaches for the economic efficiency analysis of enterprises foreign trade activity, taking into account several key factors of: the structure of use (consumption) of goods (resources) in the context of ‘import – total consumption / demand’ as the domestic economic factor, and the structure of the regional market of such goods (resources) as the external economic factor. Proposed efficiency index of company import allows to take into account comprehensively such factors and to calculate the integral result of their impact.
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