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The paper discusses the impact of fluctuations on the development of socio-economic systems. It is analyzed the approaches to classification of fluctuations in economic systems. It is examined the role of fluctuations in the bifurcation and the adaptation mechanisms of socio-economic systems. At the point of system bifurcation even the slightest fluctuations caused by random circumstances can dramatically change the direction of future development. In redesigning the system to a different level of sustainability it is the fluctuations that play the role of ensuring multi-variability of development.
EN
The article defines the features of the business planning process as one of the main tools of ecological modernization of socio-economic systems for "green" growth in the region's economy, its principles and directions. It is proved that the main element of the business planning process is to coordinate the objectives of the strategic vision of regional development policy of "green" growth in the region. This research identifies the problem of the need to implement innovative projects for "green" economy by the following areas: modernization policy planning for increased demand for environmental goods and services (through the state support); modernization planning policies to promote "green" growth business (including public-private partnerships) A general scheme of the modeling process of business planning "green" growth at the regional level by components: planning the modernization policy of growth in demand for environmental goods and services in the market and the modernization of planning policies to encourage "green" business growth.
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