Full-text resources of CEJSH and other databases are now available in the new Library of Science.
Visit https://bibliotekanauki.pl

Results found: 1

first rewind previous Page / 1 next fast forward last

Search results

Search:
in the keywords:  accommodation services and congress locations
help Sort By:

help Limit search:
first rewind previous Page / 1 next fast forward last
1
Publication available in full text mode
Content available

Opportunities and limitations for MICE tourism development in Łódź

100%
Sylla M., Chruściński J., Drużyńska P., Płóciennik P., Osak W.
Turyzm
|
2015
|
vol. 25
|
issue 2
117-124
EN
Business tourism plays an important role in the tourism industry of Łódź. However, compared to other Polish cities relatively few MICE meetings are organised there. The purpose of this article is therefore to analyse the opportunities and limitations for MICE tourism development in Łódź compared to the city’s potential. The accommodation services, congress locations, accessibility by different means of transportation, and its image are the factors considered in the analysis. The results indicate the most important strategic actions that are recommended in order to improve the situation of business tourism in Łódź.  
first rewind previous Page / 1 next fast forward last
JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page.