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How Creating Shared Value Differs From Corporate Social Responsibility

100%

Wójcik P.

Journal of Management and Business Administration. Central Europe

2016

issue 2

32-55

Purpose: This study attempts to make a contribution to theory by disentangling the concept of creating shared value (CSV)from corporate social responsibility (CSR). In doing so, the study provides a preliminary outline for CSV analysis.Approach: This study is conceptual in character. It is based on a review of literature on CSR and CSV and adopts the perspective of economic and social value creation.Findings: The findings show that 1) CSR comes down to sharing the economic value created in order to build social value and 2) CSV is the process of change of the relation between a firm’s outcomes and inputs that generates social value. In other words, it comes down to economic value creation through crea ting social value.Originality: This study provides arguments revealing that understanding the differences between the notions of CSV and CSR, reqnires adopting the concepts of economic and social value. The study therefore bridges the gap in theory in this respect and outlines a preliminary conceptual basis for CSV analysis. It is expected that the findings of this study will serve as a reliable basis for further discussion and CSV concept development.

CSR in Clusters: Cluster Social Responsibility

63%

Zaleśna A., Predygier A.

Gospodarka Narodowa. The Polish Journal of Economics

2021

vol. 307

issue 3

25-46

Celem artykułu jest identyfikacja czynników sprzyjających i niesprzyjających wdrażaniu koncepcji społecznej odpowiedzialności biznesu (corporate social responsibility – CSR) w klastrze. Rozważania nad czynnikami prowadzono na podstawie literatury przedmiotu i danych zastanych (desk research) dotyczących klastrów, korzystając z opracowań PARP, Komisji Europejskiej, stron internetowych wybranych klastrów i platformy ECCP. Czynniki sprzyjające i niesprzyjające realizacji koncepcji CSR analizowano na trzech poziomach klastra: makro – w relacji klaster – społeczeństwo, mezo – na poziomie relacji między członkami klastra i mikro – w odniesieniu do indywidualnych przedsiębiorstw. Rozważania prowadzą do wniosku, że czynniki sprzyjające i niesprzyjające współwystępują ze sobą, co ogranicza możliwości wdrażania koncepcji CSR w klastrze. Ponadto, koncepcja CSR na poziomie makro w klastrach przeciążonych wymaga dopracowania i przemyślanej współpracy dominujących interesariuszy celem niwelowania problemów społecznych.

The aim of the article is to identify factors promoting and hindering the implementation of corporate social responsibility (CSR) in a cluster. The analysis is based on the literature of the subject and desk research on clusters, as well as studies by the Polish Agency for Enterprise Development (PARP), the European Commission, selected clusters and the ECCP platform. Factors promoting and hindering the implementation of the CSR concept were analysed at three levels: macro – focusing on the cluster-society relationship; meso – at the level of relations between cluster members; and micro in relation to individual enterprises. The research shows that favourable and unfavourable factors co-exist, which limits the possibilities of implementing the CSR concept in a cluster. Moreover, the concept of CSR at the macro level, in overloaded clusters, requires further elaboration and well-established cooperation of the dominant stakeholders in order to eliminate social problems.

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1 Gospodarka Narodowa. The Polish Journal of Economics

1 Journal of Management and Business Administration. Central Europe

1 Predygier A.

1 Wójcik P.

1 Zaleśna A.

1 2021

1 2016

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How Creating Shared Value Differs From Corporate Social Responsibility

CSR in Clusters: Cluster Social Responsibility