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Netflix, Rotten Tomatoes i wszystkożercy kulturowi. Kwantyfikacja kultury w dobie big data

100%
Wróblewski M.
Kultura Współczesna. Teoria. Interpretacje. Praktyka
|
2019
|
vol. 104
|
issue 1
112-128
EN
The article discusses phenomena related to the role that the Big Data technology plays in how culture is nowadays created and consumed. The subject of the analysis is Netflix, one of the video on demand service providers, and Rotten Tomatoes, a film review-aggregation website. Both services are recognized as examples of algorithmic culture. The author focuses primarily on whether – and if so then in what way – the thus understood algorithmic culture: 1) is functional with respect to consumption patterns represented by the so-called cultural omnivores in the context of modern attention economics; 2) contributes to changing evaluation standards for assessing cultural content quality and the status of professional criticism.
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