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Zasady uczciwej konkurencji w przemyśle targowym

100%
Legiędź-Gałuszka M.
Annales. Etyka w Życiu Gospodarczym
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2009
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vol. 12
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issue 1
161-168
EN
The article presents the emergence of the exhibition industry in Poland as an effect of a social and economic transformation, which took place in late 1980s and early 1990s. Several newly established enterprises started to learn the specificity of exhibition industry and to compete with the Poznań International Fair. Lack of professionalism, clear procedures and business reliability often led to misunderstandings and conflicts. Establishing Polish Trade Fair Corporation (PTFC) in 1993 had started the process of setting situation of the industry in order but it did not solve some of the problems. The key problems still regard ethical issues. Although the ethical code of PTFC established rules of just competition, their efficiency depends mostly on their honest abiding. The article presents various examples of breaking the rules and major fields of conflict in the exhibition industry in Poland. In 2007 PTFC was replaced by newly established Polish Chamber of Exhibition Industry (PCEI). Its major challenges are verification of experience of almost twenty years of the exhibition industry in Poland and proposing new version of Ethical Code, so that the representatives of the industry respect it.
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EXHIBITION INDUSTRY IN POLAND – CURRENT STATUS AND TRENDS

51%
Zmyślony P., Borodako K.
Kwartalnik Naukowy Uczelni Vistula
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2017
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issue 4(54)
209-221
EN
For many years exhibition industry has developed dynamically noting fluctuations and reacts to external influences. The aim of the paper is to examine quantitative and qualitative changes in Polish exhibition industry in the context of global changes. The analysis of the available data confirms that the industry has grown and changed within the past 10 years. The strong oligopolistic dominance of Poznań, Kielce, Cracow, Warsaw, and Lublin centres was identified. The market has been driven by the demand of visitors with strong support of the stable number of exhibitors. The relative decline of B2B exhibitions’ market share and simultaneous increasing popularity of B2C and mixed events, especially those dedicated to leisure, hobby and entertainment, were also identified.
PL
Przemysł targowy rozwijał się dynamicznie od wielu lat, przechodząc zmiany i reagując na zewnętrzne wpływy. Celem pracy jest ilościowe i jakościowe zbadanie przemian w polskim przemyśle targowym w kontekście procesów globalnych. Analiza dostępnych danych potwierdza, że w ostatnich 10 latach przemysł rozrósł się i przekształcił od wewnątrz. Zauważono silną, oligopolistyczną dominację ośrodków w Poznaniu, Kielcach, Krakowie, Warszawie i Lublinie. Rynek napędza popyt gości przy mocnym wsparciu stałej liczby wystawców. Zwrócono również uwagę na względny zanik udziałów rynkowych wystawców B2B, przy jednocześnie rosnącej popularności B2C i wydarzeń mieszanych, szczególnie tych poświęconych wypoczynkowi, hobby i rozrywce.
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