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EN
Trust and loyalty are universal human needs for moral knowledge, healthy relation-ships and good governance. They are core universal ethical values and virtues that enable people to relate freely under any sentient socio-political milieu. Public trust and loyalty in governments and in leaders across the globe is drastically declining with rising sense of hopelessness and lack of confidence that make citizens yearn for change. Meanwhile, some scholars have argued that distrust and disloyalty are as valuable as their contraries, especially when justified. Justifiably, one can be protected from harm and actions that could have negative effects on his reputations and self-respect, with inherent socio-political benefits and roles to good governance and the development of society. The point is that the reasons we have to trust and show loyalty are as valuable as the reasons we have to distrust and show disloyalty to someone or government. This means that trust and loyalty can either be withdrawn or betrayed. However, as valid as this sounds, the main thrust of this paper is that it is virtuous to trust and show loyalty until one finds valuable reason to withdraw or betray such trust or loyalty. Analytically, the paper concludes that genuine trust and loyalty promote common good in the global business of governance.
PL
W opracowaniu przeanalizowano kilka trendów o znaczeniu globalnym, wybranych spośród megatrendów uznawanych za kluczowe lub szczególnie charakterystyczne dla procesu kształtowania się nowej społeczno-ekonomicznej rzeczywistości świata na przestrzeni najbliższych kilku dekad. Starano się przy tym uwzględnić pomijaną zwykle w tego typu analizach perspektywę globalnego biznesu wobec zachodzących zmian. Wielki biznes bowiem (tj. międzynarodowe korporacje i instytucje finansowe) jako globalny aktor poprzez posiadane ogromne zasoby finansowe i globalny zasięg swojej działalności, zyskuje coraz większą siłę sprawczą, w związku z czym nie tylko dostosowuje się do zachodzących trendów, ale też je współkształtuje. Nie zawsze globalne trendy korzystne dla wielkiego biznesu są korzystne z punktu widzenia krajowych polityk rozwoju. Często jest przeciwnie, co przyczyniło się m.in. do osłabienia pozycji konkurencyjnej krajów rozwiniętych. W zakończeniu zarysowano możliwe scenariusze dalszej ewolucji pozycji wielkiego biznesu jako globalnego aktora.
EN
The article presents an analysis of several global trends chosen from among the megatrends considered to be of key significance to or particularly representative of the process of a new global socio-economic reality materializing during the coming decades. The point of view of big business, which is often overlooked in such analyses, has been given particular attention. Large-scale companies (i.e. international corporations and financial institutions) play a key role as a global actor due to their immense financial assets and global reach. In effect, they are increasingly the co-creators of global trends rather than just their followers. Those trends which are advantageous to big business are not always in line with national development policies. The reverse is often the case which has led to the decreasing competitiveness of highly-developed countries. The conclusion of the article outlines possible scenarios of further evolution of the role of big business as a global actor.
EN
As globalization continues its rapid pace, business managers must have tools and expertise to discover new ways to obtain gains from trade and new ways to reduce the costs of trade. It is necessary to adopt original approaches, capabilities, and strategies to succeed in world markets. Developing international knowledge is the foremost management challenge in the emerging global market place. The aim of this paper is to introduce the ‘Star Analysis’ as a method for applying this knowledge to obtain international competitive advantage. The results have been developed by the research project MSM 6215648904 ‘The Czech Economy in the Process of Integration and Globalisation, and the Development of Agricultural Sector and the Sector of Services under the New Conditions of the Integrated European Market’ of Mendel University in Brno, Faculty of Regional Development and International Studies.
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