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Elbląska Karta Miejska - elektroniczny i uniwersalny bilet komunikacji publicznej

100%
Zgłobicki S.
Zeszyty Studenckie Wydziału Ekonomicznego „Nasze Studia”
|
2013
|
issue 6
37-46
PL
Celem artykułu jest przedstawienie Elbląskiej Karty Miejskiej (EKM), która docelowo zastąpi tradycyjne bilety papierowe, obecnie wykorzystywane w transporcie publicznym. Opracowanie przedstawia cele wprowadzenia nowego systemu. Wskazano także opcjonalne funkcje kart zbliżeniowych, a ponadto zalety takich innowacyjnych rozwiązań zarówno dla organizatorów transportu, jak również dla pasażerów. Na końcu artykułu opisano wszystkie korzyści wynikające z zastosowania tego systemu.
EN
The purpose of this article is to present an Elblag City Card (ECC) system, which will eventually replace the traditional paper tickets which are currently used in public transport. The elaboration shows objectives and goals of this new ECC system. Moreover it also indicates optional features of contactless cards and furthermore the advantages of such innovative solutions for transport organizers as well as passengers. At the end of this article all the benefits of using this system were described.
2
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Komunikacja władz samorządowych z mieszkańcami a nowe media. Przypadek Bielska-Białej

75%
Wróblewska-Jachna J., Piątek K.
Świat i Słowo
|
2022
|
vol. 38
|
issue 1
423-434
EN
The aim of the article is to present the channels and tools that are used by Bielsko-Biała local government in communicating with residents as well as to assess their quality and effectiveness. The communication between citizens and local authorities was analyzed, taking into account its specificity, goals, methods in the historical perspective and current territorial marketing will be analysed. The author`s research, with the use of the content analysis method, was the empirical basis for the considerations. The exploration concerned both traditional communication channels, such as the press, radio, or town hall television, as well as social networks – Facebook, Instagram, Twitter, YouTube, and others. In the examined period 2020- 2022, there was a change in the preferred channels of transmission information, both on the part of their senders and recipients. There is a noticeable process of virtualization of communication, which may favor wider civic participation in the process of shaping the community.
3

Kategorie komunikacyjne jako wyznaczniki stylów wystąpień publicznych

63%
Przybylska R.
Język a Kultura
|
2014
|
vol. 24
11 - 21
EN
The aim of the article is to distinguish the main communicative categories which influence the typological diversity of public speeches that are persuasive in character and that appear mainly in the language of politics. The author proposes the following categories: receiver of the message, sender of the message, type of interaction between the sender and the receiver, communicative situation, type of expression, degree of the axiologisation and emotionalisation of the message, aim of the speech, degree of the ceremoniality of the speech in opposition to its creativity, theme of the speech. These categories may form the basis for the typology of contemporary public speeches in the sphere of political life and may be used in defining the types of speech in public communication.
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