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1

Komunikacja administracji samorządowej z otoczeniem w świetle mediatyzacji

100%

Świerczyńska-Głownia W.

Zeszyty Prasoznawcze

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2014

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vol. 57

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issue 2

309-323

EN

Changes that take place in social and media space on the local level indicate a weakening position of media. Current sources of media power start to be increasingly taken over by new political actors. Participants of the media market as well as actors active in social space acquire new competences, which were previously characteristic only of journalists. The balance of forces, relations as well as interrelations between media and politics starts to create a new form of partnership and cooperation. This gradually leads in consequence to the codependency of media and politics in financial and organizational aspects. This raises a question of how public institutions, including those of the local level, can find themselves in the existing reality? Do they have a chance to pursue their information and communication functions? And finally, does the mediatization of a local political scene allow for the individual shaping of the relations of the local government with its social environment and building a reputation?

2

Moralne dyskursy mediatyzacji

75%

Woźniak W.

Zeszyty Prasoznawcze

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2015

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vol. 58

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issue 1

89-101

EN

Moral discourses of mediatizationThe issues of moral order in a globalized communication world have special significance. The participation of the media in shaping it remains undisputed. Mediatization paradoxes perceived in the media oppression with their coincident positive valorization (information and knowledge, entertainment and fun) make the issue of demonstrating its complexity problematic. They are, after all, public service media, whose patterns are directly reflected in the practiced morality. The question whether/how it is possible to care about values in the mediasphere is a guiding principle of this reflection. In search of possible topics of its penetration I address the sender – receiver relation, reaching to the determinants which shape moral attitudes. In an attempt to define and expose them I concentrate on the issue of responsibility, in my opinion a primary category, whose optics allows us to determine the area of desired values, both individual and community ones. Built as a result of critical thinking and collectivization of knowledge it helps to shape moral sensibility. Analyzing the attitude of the journalist arising from their role I place the problem of axiological consequences in individual and social dimensions. I note that ethical reflection understood as a reflection on what we are doing, as a result of understanding the moral qualifications adopted in the interaction, leading to the formation of self-knowledge, enables shaping oneself as a moral entity. It opens areas of social solidarity and cooperation, expressed in the commitment and care by “being for”. The background of the article is a brief characteristics of mediatized reality based on selected sociophilosophical and communicological diagnoses (eg. Bauman, Beck, Bourdieu and Sloterdijk) supplemented with the ideas of Rorty and MacIntyre. The analyses of mediasphere by Vattimo and Castells constitute an important system of references. They are completed by a generalized description of the continually modified media offer, in which the receiver – the user and creator of the media at the same time, exposes his targeted or imposed choices. In such an organized narrative the sender is being examined through the prism of journalistic duties and their possible execution significantly determining certain interpretations of the proposed messages.

3

Mediatyzacja przez aplikatyzację. Mobilna hybrydyzacja, wielozadaniowość i współdzielenie

75%

Kopecka-Piech K.

Zeszyty Prasoznawcze

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2015

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vol. 58

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issue 1

49-59

EN

The mediatization by afflicatization. Mobile hybridization, multitasking and sharingThe aim of the article is to answer the question about the nature of the mediatization of everyday life which occurs through mobile media: smartphones and tablets and dedicated applications. Many spheres of peoples lives is subject to mobile mediatization and its regimes. Handheld devices accompany the increasingly wider spectrum of our activity. At the same time different activities intersect, overlap, and therefore hybridizes. It leads to a situation in which it is difficult to separate them from each other. Crossing applications (e.g. through their functionality or content) support this situation. The mediatization takes place through applicatization of everyday life. It can be analyzed using the concepts of textures and regimes of mediatization formulated by André Jansson. Selected areas of everyday human activity was tested using this tool. At the same time three textures of applicatized mobile communication, corresponding to different regimes: hybridization, multi-tasking and sharing were isolated and analyzed. The context of commercialization was included and a critical picture of the phenomena was highlighted.

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3 Zeszyty Prasoznawcze

1 Kopecka-Piech K.

1 Woźniak W.

1 Świerczyńska-Głownia W.

2 2015

1 2014

Komunikacja administracji samorządowej z otoczeniem w świetle mediatyzacji

Moralne dyskursy mediatyzacji

Mediatyzacja przez aplikatyzację. Mobilna hybrydyzacja, wielozadaniowość i współdzielenie