Full-text resources of CEJSH and other databases are now available in the new Library of Science.
Visit https://bibliotekanauki.pl

Results found: 3

first rewind previous Page / 1 next fast forward last

Search results

Search:
in the keywords:  medioonomastyka
help Sort By:

help Limit search:
first rewind previous Page / 1 next fast forward last
1
Publication available in full text mode
Content available

The Internet as an Issue for Onomastic and Medioonomastic Studies

100%
Rutkowski M.
Onomastica
|
2018
|
vol. 62
99-112
PL
The Internet as an Issue for Onomastic and Medioonomastic StudiesPrevious onomastic research into proper names in the Internet has typically been based on tradition- al and classic onomastic methodology. As a result, researchers have focused on the classification of names, the analysis of their structure, etymology, or function. In this paper, this traditional approach is compared with the new possibilities afforded by medioonomastics, a fast growing method which is combining the onomastic tradition and mediolinguistics. This paper provides only an outline and is only preliminary, although some analysis is also presented. It reviews onomastic techniques and the medioonomastic analysis of the names that function within the various types of texts in the Internet. Some examples are taken from Internet memes, as well as from Facebook profiles. One of these names is the Polish given name, Janusz, which is a brilliant example of the specific new functions, connotations and general semantic values generated by the Internet. This name has gained a new meaning: ‘a typical Polish man’, ‘unfashionable man’, ‘a redneck’. Another name is the title of the Facebook profile Chujowa Pani Domu, based on the TV-series Perfekcyjna Pani Domu, as a kind of semantic and pragmatic re-construction of the latter name. In the conclusion, the necessity of considering not only the type of object-named, but also the medium and especially the Internet, is emphasized. Such studies may offer a correct procedure for analysis which include the new medioonomastic methodology.
2

Tytuły polskich zinów (część II)

89%
Flont M.
Prace Językoznawcze
|
2017
|
issue XIX/2
13-38
EN
The article is an introduction to an analysis of the titles of Polish underground and alternative press zines. The author shows results of the title analysis of the zines which have been created by: 1) writers and poets (artzines) as well as comic books fans (komix zines) – because their texts operate in similar discourses, 2) metal music fans (fanzines). These were divided into categories based on semantic dominants („tradition”, „ideology”) and aesthetic dominants („anti-aesthetic”, „humour”).
3
Publication available in full text mode
Content available

Titles of sports videoblog episodes - their structure, functions and methods of influencing viewers

71%
Kacperska B.
Acta Universitatis Lodziensis. Folia Linguistica
|
2022
|
vol. 56
269-282
EN
The subject of the article are the titles appearing in online videos - sports vlogs run by Polish journalists on YouTube. The research was prepared using the perspective of medioonomastics. It confirms that titles are created in accordance with the basic principles formulated by copywriters and Internet marketing specialists. The results of the analysis are presentation of the structure of the titles of sports vlogs episodes, description of the most frequently used methods of influencing the recipient by youtubers and an indication of the basic functions of the discussed element.
PL
Przedmiotem opracowania są tytuły występujące w internetowych komunikatach audiowizualnych, czyli wideoblogach sportowych prowadzonych przez polskich dziennikarzy w serwisie YouTube. Badania, w których wykorzystano perspektywę medioonomastyczną, potwierdzają, że tego typu nazwy są redagowane zgodnie z podstawowymi zasadami formułowanymi przez copywriterów i specjalistów do spraw marketingu internetowego. Rezultatami analiz są: przedstawienie struktury tytułów odcinków wideoblogów sportowych, zaprezentowanie najczęściej wykorzystywanych przez nadawców sposobów oddziaływania na odbiorcę oraz wskazanie podstawowych funkcji omawianego elementu.
first rewind previous Page / 1 next fast forward last
JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page.