Full-text resources of CEJSH and other databases are now available in the new Library of Science.
Visit https://bibliotekanauki.pl

Results found: 1

first rewind previous Page / 1 next fast forward last

Search results

Search:
in the keywords:  muzyka strumieniowana
help Sort By:

help Limit search:
first rewind previous Page / 1 next fast forward last
1

Trendy zmian na rynku muzycznym w Polsce

100%
Woźniak J.
Studenckie Prace Prawnicze, Administratywistyczne i Ekonomiczne
|
2019
|
vol. 27
27-47
EN
The music market is a very dynamically growing segment of the worldwide economy. Modern solutions, for example music streaming, cause significant changes in the phonogram distribution process on a world scale. For this reason more and more listeners choose internet platforms, which offer a rich library of records for a subscription fee. The objective of this article is to provide a detailed description of the music market, to present marketing operations carried out by businesses from the music sector and to present results of survey studies on the impact of marketing operations on buyer’s behavior on the music market in Poland. This work is based on primary and secondary research concerned with buyers’ behaviors and a structural analysis of the music market.
first rewind previous Page / 1 next fast forward last
JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page.