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O funkcjach hasztagu na Twitterze

100%
Sobczak B.
Poradnik Językowy
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2020
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vol. 773
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issue 4
35-50
EN
The observations presented in this text concern hashtags, one of the tools of communication on Twitter. The analysis covered their structure as well as pragmatic and rhetoric functions. As a result, it can be said that hashtags are not only applied on Twitter as a simple categorisation method but also created by Twitter users for the purpose of disseminating information, commenting, expressing views, promoting brands, supporting events, seeking information, and building virtual communities of people interested in specifi c topics. When considering their reach, in turn, it might be concluded that hashtags are more effective as acts of informing, commenting, prizing, criticising, expressing emotions, etc. on the Internet than untagged words and expressions.
2
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Прагматическая функция интертекстем в веб-медиатекстах белорусских и российских интернет-СМИ

63%
Kalechyts A.
Studia Rossica Posnaniensia
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2021
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vol. 46
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issue 2
201-214
EN
The article discusses the features of the functioning of phraseological units and other stable combinations in the headings of the media texts of Belarusian and Russian online newspapers. We analyze the pragmatic function of intertexts and present them as pointers to certain types of speech acts. The intent of the addressee is the most important factor in creating a text. It is usually reflected, directly or indirectly, in every communication product. The main purpose of media texts (or a hint of it) is contained in headings, especially when they are intertextemes, various renewable speech units that we classify according to the types of speech acts: representatives, rogatives,directives, commissives, contactives, declarations and expressives. Such headings are best used to perform a pragmatic function because they retain an emotional and evaluation component that stimulates communication with the mass recipient. These stable units (phraseological locutions, winged expressions and aphorisms, paroemias and compound terms) comprise the background knowledge of the participants in communication and are therefore productive language tools used by journalists in their practice. And very often the intertextemes are transformed or updated. Employees of “BelGazeta” and “Rossiyskaya Gazeta” use both the general phraseological fund of Belarusians and Russians and the national language means in web media texts. The headlines of “BelGazeta” havea distinctive feature, as they mix graphic and lexical systems of different languages (Russian, Belarusian,English and, less frequently, Ukrainian). This fact can be explained, firstly, by the tendency to widely spread the features of the conversational speech of Belarusians, trasyanka, in book speech styles. And, secondly, by the address policy of the publication of the named newspaper, which is aimed at the mass Belarusian reader. Following the use of occasionalisms, updated stable expressions, we also call the above feature a specific method of influencing the addressee.
3
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Manieryzm językowy jako zjawisko stylistyczne (na przykładzie języka polskiego i rosyjskiego)

45%
Kiklewicz A.
Stylistyka
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2017
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vol. 26
85-111
EN
The author considers the phenomenon of mannerisms and (a similar phenomenon) the snobbery of language behavior in social communication. The analysis of empirical material is based on a model of linguistic communication that includes four configured categories: meaning, form/structure, pragmatic function and context. The author treats the mannerisms of language as a preference of the sentence form and structure, thereby causing some pragmatic effects. The author distinguishes several communicative and non-communicative functions of language mannerisms: associative (especially the function of positive self-presentation of the sender), pragmatic (persuasive), and ethological (aesthetic and hedonic experience).
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