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EN
The aim of the paper is to present the concept of integrated reporting. Its aim is to explain to the stakeholders how value is created by a company with the use of its resources and relations as well as interactions with the external environment. The integrated reporting framework has been developed by the International Integrated Reporting Council, and the reason for this was the economic crisis. It seems that in view of the limitations of traditional financial accounting, it is advisable for companies to start practicing integrated reporting. This issue is also worth addressing within contemporary accounting research.
EN
Although social capital has been often debated in the last 20 years, there is a widely accepted definition missing and the approaches to measuring its size are not very well-developed. Therefore, the definitions of social capital are stated and analysed, whether they are appropriately designed also for measurement purposes. We end up with a division between capital consisting of real capital as fixed and working capital and financial capital on the one hand, and capitals, which are referring to human capital and social capital in a narrow sense on the other hand. The last two are named here as social capital. The stock of the first kind of capital can be expressed as net capital when the liabilities are deducted is booked to the final social balance, as well as the remainder of the stock accounts. The stock of the second one can be identified as social assets reduced by social liabilities. Non-commercial values of economic activities are gathered in social account-ing. With social accounting there are several approaches, however most of them are not developed to such an extent that the social capital can be determined through an adequate ex-post analysis. A welfare economic oriented approach comprising a bookkeeping system helps to determine social capital. Based on the willingness to pay approach a commercial bookkeeping system and an additional social bookkeeping were designed where the respective “private” and additional social capital were verified. Both together show the total social capital related to an economic subject. The result is illustrated by such a social accounting for the Faculty of Economics and Business Administration of the University of Tartu for 2006. The author discusses the limits and possibilities of this kind of social capital determination.
PL
Celem artykułu jest prezentacja istoty i przesłanek rachunkowości społecznej w świetle badań polskich autorów. Ze względu na to, że pierwotnie rachunkowość społeczna rozwinęła się jako dyscyplina statystyczno-ekonomiczna, wykorzystywana w celu ujmowania procesów gospodarczych w skali makroekonomicznej, a dopiero pod koniec lat 70. XX w. wraz ze wzrostem znaczenia idei społecznej odpowiedzialności biznesu powstała rachunkowość społeczna w ujęciu mikro, w artykule przeprowadzono odrębnie rozważania dotyczące istoty i rozwoju rachunkowości społecznej w ujęciu makro- i mikroekonomicznym. Z przeprowadzonej analizy wynika, że badania nad rozwojem rachunkowości społecznej w skali makroekonomicznej prowadzili w Polsce powojennej T. Peche i Z. Kowalczyk. Rachunkowość społecznej odpowiedzialności (zwana również rachunkowością społeczną) w ujęciu mikro była natomiast przedmiotem rozważań począwszy od lat 80. XX wieku. Do pierwszych publikacji poświęconych temu zagadnieniu należą prace Z. Jaglińskiej, J. Wołkowskiego, A. Jarugowej i E. Burzymowej, natomiast w ostatnich latach wraz ze wzrostem zainteresowania społeczną odpowiedzialnością biznesu i rolą, jaką ma do spełnienia w tym wymiarze rachunkowość, liczba publikacji w tym zakresie znacząco wzrasta. Jako metodę badawczą zastosowano przegląd i analizę treści rozważań i opinii autorów wybranych pozycji z krajowej literatury przedmiotu. Z artykułu wynika, że rozważania nad społeczną rachunkowością zarówno w ujęciu makro, jak i mikro nie są koncepcją nowatorską i były prowadzone już od lat 80. XX w.
EN
The aim of the article is to present the essence and prerequisites of social accounting in the light of Polish authors' research. Initially, social accounting developed as a statistical-economic discipline used to capture economic processes on a macroeconomic scale. Social accounting in the micro scale became popular in the late 1970s with the increasing importance of corporate social responsibility. Therefore, the author decided to separate considerations on the essence and development of social accounting in macro- and microeconomic contexts in the article. The analysis shows that studies on the development of social accounting on the macroeconomic scale were conducted in post-war Poland by Peche and Kowalczyk. Accounting of social responsibility (also referred to as social accounting) in micro terms has been discussed since the 1980s. The first publications concerning this issue include works by Jaglińska, Wołkowski, Jarugowa, and Burzymowa. In recent years, the number of publications in this field has significantly increased with the growing interest in corporate social responsibility and the role it has to fulfill in this dimension. As a research method, a review and analysis of the contents of the deliberations and opinions of the authors of selected items from the national literature of the subject have been used. The article points out that the consideration of social accounting, both in macro and micro terms, is not an innovative concept and has been running since the 1980s.
EN
The idea of corporate social responsibility (CSR) is based on voluntary responsibility of companies for their operations in economic, social and environmental spheres as well as for ethical behavior. In accounting, it is reflected in the form of social accounting which deals with disclosing information on the organization’s achievements in respect of the CSR concept implementation. During the current economic crisis, company relationships with employees have become the most important of all the issues related to CSR. Additional challenges in this respect are posed by Generation Y comprising the people born after 1980 who enter the labor market. For them, the socially responsible employer is even more important than high earnings. The main aim of this paper is to present the results of the research carried out at the end of 2010 among a group of external students at Cracow University of Economics. The research was conducted one month before the students obtained their Bachelor’s degrees. The survey focused on determining how much knowledge the prospective graduates had about CSR, how important CSR was to them as a criterion for selection of their workplace and how they regarded the inclusion of information on CSR in the framework of the company’s accounting system.
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