Tourism attractions are an important segment of the tourism market; they play an immense role in shaping the geography of the tourism movement. In spite of that studies devoted to tourism attractions are undertaken relatively rarely. In the present article, the author presents the results of research devoted to attendance at various types of tourism attraction in Poland, along with an attempt to identify the factors determining their popularity which is measured by the number of visitors. Among others, the author distinguishes the so-called flagship attractions which are of importance for the identity and general image of individual regions.
The article presents the museums, their potential and their significance for cultural tourism in Poland. Its aims are achieved through a presentation of registered national museums, ‘monuments of history’, museum buildings and the cultural activities undertaken by these institutions.
The study is an attempt to verify a model of the relations between motivation, quality of attraction, benefits, satisfaction and the behavioural intentions of visitors to tourism attractions. The data for the analysis was collected from 582 visitors during the 10th Archaeological Festival at Biskupin. It was noted that the effect of the quality of the attraction on behavioural intentions leads to the benefits gained by the visitors. Benefits have a stronger total effect on behavioural intentions than visitor satisfaction.
The study is an attempt to verify a model of the relations between motivation, quality of attraction, benefits, satisfaction and the behavioural intentions of visitors to tourism attractions. The data for the analysis was collected from 582 visitors during the 10th Archaeological Festival at Biskupin. It was noted that the effect of the quality of the attraction on behavioural intentions leads to the benefits gained by the visitors. Benefits have a stronger total effect on behavioural intentions than visitor satisfaction.
Opracowanie jest próbą oceny funkcjonowania wybranych polskich skansenów jako produktów turystycznych. W tym celu wybrano trzy znaczące placówki: w Tokarni, Sanoku i Olsztynku. Ocena została określona, opierając się na analizie oferty i ruchu turystycznego. Jak się okazuje, skanseny to nie tylko miejsca promujące kulturę, lecz także dynamicznie rozwijające się atrakcje. Bogata oferta w postaci wystaw czy lekcji muzealnych jest coraz częściej uzupełniana o inne propozycje dla turystów (np. lokalną kuchnię, nocleg). Duża aktywność placówek powoduje, że skanseny stają się dojrzałym produktem turystycznym, który rywalizuje z innymi atrakcjami turystycznymi istniejącymi na rynku.
EN
The study is an attempt to provide some Polish open-air museums as tourism products. There were selected three important institutions: in Tokarnia, Sanok and Olsztynek. Analysis of the tourist offers and tourist functions performed by the detailed examinations of the volume of tourist traffic. Open-air museums are not only places that promote the culture, but also are developing tourist attractions. Offers are rich in the exhibitions and museum lessons, but more and more important is the wide range of other proposals (eg. local cuisine, accommodation). These described activities are responsible for creation open-air museums as mature tourist products, which competition with the other attractions in todayʼs market.
Celem artykułu jest przedstawienie potencjału zasobów naturalnych i kulturowych chronionych w ramach Chęcińsko-Kieleckiego Parku Krajobrazowego. W obszarze CH-KPK obserwuje się rozwój funkcji turystycznej, tj. zasoby są przekształcane w wartości. Ich gromadzenie i koncentracja w przestrzeni geograficznej umożliwiają tworzenie produktów turystycznych, które zawierają rzeczywistą wartość pieniężną. Rozwój usług turystycznych prowadzi do zwiększenia potencjału turystycznego regionu. Powołany Chęciński Klaster Turystyczny można nazwać „nową” formą współpracy w różnych jednostkach mającą na celu zdobycie wiedzy o potencjale i zasobach regionu poprzez tworzenie kompleksowego produktu turystycznego. Turystyka stwarza okazję do rozwoju obszaru w oparciu o wartość środowiska naturalnego i kulturowego. Ponadto generuje miejsca pracy w usługach, co jest właściwym kierunkiem poprawy jakości życia mieszkańców.
EN
The aim of the article is to present the potential of the natural and cultural resources protected within Chęciny-Kielce Landscape Park (CH-KPK). In the area of CH-KPK the development of the tourist function can be observed, i.e. the resources are transformed into values, and their accumulation and concentration effects in the geographical space. The tourism organization in the region is based on entities from the sphere of services, associations and organizations engaged in tourism activities which show weakness and lack of funds for promotion, renovation and development. Allow the creation of tourism products that contain an actual monetary value, i.e. tourism services leading to an increase in the tourism potential of the region. The tourism cluster is characterized by a multi-stakeholder approach. Appointed Chęciński Tourist Cluster can be called the “new” form of cooperation opportunities within various units to acquire knowledge about the potential and resources of the region, creating a comprehensive tourism product. Tourism creates an opportunity for the development of the area based on the value of the natural and cultural environment. Tourism generates jobs in services, which is the right direction for improving the quality of life of residents.
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