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EN
The article presents the issue of local governments’ communication towards local communities, in the context of organizational processes of those activities, utilised communication tools, promotional budgets and trends which can be observed in this area through recent years. Presented deductions are based on a survey conducted in Zachodniopomorskie Voivoidship (Poland) and Podkarpackie Voivodship (Poland) in 2010 and results from research that was carried out in 2012 in Poland. The analysis of those allows the authors to conclude that local governments are interested in using some new communication tools, which in the main are accepted by the majority of the citizens. It seems that the relationship building processes between local governments and citizens can be an important factor in the raising of standards of Polish democracy, especially in the face of the constantly increasing significance of communication towards social groups.
EN
In Roman Catholic Church diocese in Rzeszów in December 2012 and January 2013 research was conducted, the main purpose of which was to define how information policy among priests and parishioners looks. During the research it was diagnosed what is meant by the definition of information policy between Church and parishioners. The research has also shown what kind of tools are used in order to communicate with parishioners and if these tools are efficient. The report presents the main communication barriers and what makes this communication more difficult as well. There were 81 respondents, who came from 81 different parishes within the diocese.
EN
The article contains the analysis of the results of research on information policy implemented by priests in Roman Catholic parishes in the diocese of Rzeszów. The research was carried out from June to September 2018. It was conducted on the basis of anonymous questionnaire interviews. The research group consisted of 85 priests. The aim of the research is to analyze the application of information policy tools in the parishes of Rzeszów diocese and to check how priests define the concept of information policy, as well as what kind of tools they use to communicate with the faithful and which of them are preferred by their parishioners. Moreover, the author wanted to find out if they see the need for educational activities in the field of communication.
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