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CSR – narzędzie przemian na rynku pracy

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Opolska-Bielańska A.
Społeczeństwo i Edukacja. Międzynarodowe Studia Humanistyczne
|
2016
|
issue 2(21)
31-40
EN
Long awaited and quick changes to the labour market are forcing changes to be implemented in regards to social responsibility of a company. More often, other than the financial aspect, companies are turning their attention to ethical aspects, both societal and ecological functions of a company. Thanks to this, companies responsible for this expected social change are raising their public image. Taking part in CSR, businesses better identify their employees with the company goals, as well as take responsibility for the expectations of its stakeholders. Letting go the notion of strictly profits and recognizing new advantages to be in line with society’s attitude towards business, is proof of an increasing awareness from the public. Meeting the various challenges associated with the current awareness allows a business to increase its economical profits.
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