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EN
The author of the article deals with recipient’s influence on image of given reality in the reportage. She discusses the ways of shaping the relations between a sender and a recipient and building relations between the reporter - the author of a text and the reader - its recipient, such as: involving recipient by means of linguistic forms into given reality, crating partner’s connection, relating from reader’s point of view, descriptions reacting with reader's imagination, explanations and complements which make reception and comprehension of a text easier. The author also refers how particular elements of structure of a text influence readers to draw their attention.
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