The Article 94a of the Act on Pharmaceutical Law binding in the revised version since 1 January 2012 concerning the prohibition of advertising of pharmacies makes it impossible for pharmacies to carry out the forms of advertising used until now. In contrast to the solutions in force – solutions binding – before the amendment, at present the legislator does not provide for the permitted forms of advertising activity of pharmacies. The definitions of legal advertising of pharmacies were not defined either, which can cause problems of interpretation concerning the scope of prohibition of advertising. In this article the author attempts to define the concept of an advertisement of pharmacy and the scope of introduced prohibition of pharmacies advertising, raising questions of interpretation relating to the application of art. 94a of Pharmaceutical Law.
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