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Each organization and industry is specific, and the solutions functioning there are adequate to the nature of the company. In its entirety, this applies to transport companies that are growing dynamically, especially with regard to road and freight vehicle transport. These assumptions underlie the authors' scientific interest in one of the functions of management, which is motivation. The article shows that it is interpreted in many different ways. It has a special dimension when dealing with transport companies, where two main groups of employees can be distinguished: drivers and employees of other departments who care for the effective functioning of the company. It has been indicated that motivation plays an important role in achieving the set goals. In the case of transport companies, motivation is "governed" by slightly different laws than in the case of other economic entities. In the case of drivers, who are mainly men, the main motivator is cash prizes. The results of the conducted research showed that various types of motivators are appreciated in relation to the remaining employees of transport companies. Regardless of the function performed or the nature of the tasks performed, they are to be a positive stimulus of behaviour and attitudes aimed at achieving the company's goals.
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