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The paper tries to define the image of the United States of America in Chinese newspapers and the Chinese self-stereotype (according to idea that stereotype of the aliens is the reverse of our imagination of us). The analysis comes in two parts. The first one concerns the image of US in international relations, US attitude towards China as an emerging power. This image is negative, but free from ideological influence. The Chinese criticize the American hegemony (in ancient Chinese terms), and the American sign of human rights in Chinese eyes becomes a tool of control (because the concept of fellow creature is not familiar to Chinese culture). America, it’s society and culture arouses mixed feelings in the Chinese. Two most important ideas of American credo – democracy and freedom, are criticized as leading to social chaos. This analysis shows the Chinese vision of itself as a powerful country, proud of its success and tradition. And this positive self-image of, China is the basis of new Chinese nationalism.
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