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EN
From the ancient times our territory has been the crossing of the West Europe and East Europe cultures that formed the traditional country culture. At the Slovak territory arised the heterogeneous and the inside differentiated cultural regions as the result of the complicated conditions of the historical development, the ethnic and denominational factors, various migration movements and colonizations. Since the middle of the 20th century the characteristic attributies of the country milieu has been destroyed. Many predomimantly negative factors started to appeal to the country culture and it has been influenced and changed by them. The beginning of the 21 century should be the period of the renaissance of the localization and regionalization that will cause to revive the local and regional activites. The value of traditional country culture should became the very searched tourist article, should help in revitalization of traditional local and regional identify. It is the very important opportnunity for Slovakia.
EN
The open-air museums fulfill the most important part of cultural heritage.They present a traditional way of life in reconstruction of the historic, cultured and natural milieu but they preserve important evidence of traditional bildling culture too. They are a phenonemom that preserves differences of cultures, countries and historical development of every nation. In terms of contemporary word trends - renaissance of localism and regionalism, the open-air musems can become very important and demanded article of tourism, but they must have a good marketing strategy and they have to offer the products in conformity with the universal interrests
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