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EN
The problem faced by journalistic ethics is twofold. Firstly - incomprehensible desire of “making formal” ( objective ) so smooth and " undescribeble " matter , which is ethics ( in a social context often confused with morality ) . Secondly - incomprehensible belief that the description (eg . In the form of a code ) of a slice of reality will change the outlook of people and almost automatically affect its compliance . Another issue related to the present theme is the internal contradictions within the existing codes of journalistic ethics . The problem that I would like to submit for consideration in the context of this article , boils down to search for the answer to the question whether, having regard to the problems of a formal nature , but also socio-cultural , journalistic ethics trial of being formal and objective makes any sense.
EN
State higher schools (mainly universities) play a special role in shaping social attitudes. Hence the reasonable conclusion that they themselves must present a high level of ethics. On the one hand, it is not difficult, because moral standards are inscribed in academic life per se. On the other hand, it should be remembered that the academic community consists of very diverse groups, often with divergent interests, which makes it difficult to harmonise existing standards (of course, unification on paper is very easy, but it is about the practical application of norms, preferably in the spirit of categorical imperative – that is, through the internal awareness of necessity of their use). So, the question is – is effective and ethical communication possible at one and the same time?
PL
Publiczne szkoły wyższe (głównie uniwersytety) odgrywają szczególną rolę w kształtowaniu postaw społecznych. Same zatem powinny reprezentować wysoki poziom etyki. Z jednej strony nie jest to trudne, ponieważ normy moralne wpisują się w życie akademickie jako takie. Z drugiej strony należy pamiętać, że społeczność akademicka składa się z bardzo zróżnicowanych grup, często o rozbieżnych interesach, co utrudnia unifikację standardów (oczywiście unifikacja dla dokumentu jest bardzo łatwa, ale tu chodzi raczej o praktyczne stosowanie norm, najlepiej w duchu imperatywu kategorycznego – czyli poprzez wewnętrzną świadomość konieczności ich użycia). Powstaje zatem pytanie – czy możliwa jest efektywna i etyczna komunikacja z otoczeniem?
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