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1

Sometimes it is not so bad to decide in a hurry: Influence of different levels of temporal opportunity on the elaboration of purchasing intention

100%

Giger J.-C., Pochwatko G.

Polish Psychological Bulletin

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2008

|

issue 4

209-216

EN

The present study examines the impact of different levels of time pressure on the elaboration of purchase intention. Participants formed attitudes towards two stores and then indicate in which stores they would go shopping. Descriptions of the stores were experimentally constructed in order to indicate whether participants rely on an attribute-based or an attitude-based strategy when forming their purchase intention. Participants made their choices under time pressure (either 5, 9 or 15 seconds) or were given unlimited time to deliberate. Results show that in 5 second limit and unlimited time conditions, they rely more on an attitude-based decision strategy and chose the less optimal store. Under moderate time pressure (9 and 15 seconds), participants are able to use relevant knowledge about the stores and rely more on an attribute-based strategy. Results are discussed in light of the Unconscious Theory of Thought (Dijksterhuis & Nordgren, 2006).

2

Automatic effects of processing fluency in semantic coherence judgments and the role of transient and tonic affective states

81%

Sweklej J., Balas R., Pochwatko G., Godlewska M.

Polish Psychological Bulletin

|

2015

|

vol. 46

|

issue 1

151-158

EN

Recent literature reported that judgments of semantic coherence are influenced by a positive affective response due to increased fluency of processing. The presented paper investigates whether fluency of processing can be modified by affective responses to the coherent stimuli as well as an automaticity of processes involved in semantic coherence judgments. The studies employed the dyads of triads task in which participants are shown two word triads and asked to solve a semantically coherent one or indicate which of the two is semantically coherent. Across two studies in a dualtask paradigm we show that a) attentional resources moderate insight into semantically coherent word triads, whereas b) judgments of semantic coherence judgments are independent of attentional resources. We discuss implications of our findings for how people might form intuitive judgments of semantic coherence.

3

Automatic effects of processing fluency in semantic coherence judgments and the role of transient and tonic affective states

81%

Sweklej J., Balas R., Pochwatko G., Godlewska M.

|

2015

|

vol. 46

|

issue 1

151-158

EN

Recent literature reported that judgments of semantic coherence are influenced by a positive affective response due to increased fluency of processing. The presented paper investigates whether fluency of processing can be modified by affective responses to the coherent stimuli as well as an automaticity of processes involved in semantic coherence judgments. The studies employed the dyads of triads task in which participants are shown two word triads and asked to solve a semantically coherent one or indicate which of the two is semantically coherent. Across two studies in a dualtask paradigm we show that a) attentional resources moderate insight into semantically coherent word triads, whereas b) judgments of semantic coherence judgments are independent of attentional resources. We discuss implications of our findings for how people might form intuitive judgments of semantic coherence.

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3 Polish Psychological Bulletin

3 Pochwatko G.

2 Balas R.

2 Godlewska M.

2 Sweklej J.

1 Giger J.-C.

2 2015

1 2008

Sometimes it is not so bad to decide in a hurry: Influence of different levels of temporal opportunity on the elaboration of purchasing intention

Automatic effects of processing fluency in semantic coherence judgments and the role of transient and tonic affective states

Automatic effects of processing fluency in semantic coherence judgments and the role of transient and tonic affective states