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Массовая литература: к истории вопроса исследований на постсоветском пространстве

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Hajder T.

Acta Neophilologica

2017

vol. XIX/2

117-131

At the end of the twentieth century, the phenomenon of mass culture was the focus of scholarly attention with an ever increasing frequency: theorists of literature and cultural studies, as well as philosophers have developed a number of approaches to the study of popular culture: social, ideological and semiotic. Contemporary researchers are increasingly attracted to the question of the semiotic culture. In this regard, mass culture and accordingly literature are more and more frequently treated not only as a system of signs, but in fact as a sign itself. J. Lotman conducts his analysis through the prism of the literary process and his research methodology is based on literary methods. Once marginal (from the standpoint of the official literary and philosophical criticism), mass literature is going through the phase of ennoblement. It is dual-track in its “intergrowth” and is already facing up the oversignificant new system of modern cultural codes, while still being rooted in the low culture with its specific character of the text encoding. Therefore, following the principle of semiotic analysis, it is inevitable to take into account the interaction of several sign systems while considering the formative dynamics of the modern genrethemed version of popular literature.

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1 Acta Neophilologica

1 Hajder T.

1 2017

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Массовая литература: к истории вопроса исследований на постсоветском пространстве