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  1. 1 Edukacja Ekonomistów i Menedżerów

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  1. 1 Jankowska J.

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  1. 1 2016

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Psychological Insights Into Decision‑Making

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Jankowska J.
Edukacja Ekonomistów i Menedżerów
|
2016
|
vol. 42
|
issue 4
129-139
EN
This paper considers the widely approached problem of how individuals and groups make economic decisions. The author’s belief is that the answer to this question is highly interdisciplinary and lies not only in areas of study such as microeconomic theory and organisational behaviour, but also psychology, neuroscience and ethics. The author attempts to summarise a few chosen, existing models, which can help analyse both logical and psychological aspects of the process, and mentions a new, rising interdisciplinary field of neuroeconomics, which offers high potential for construction of new decision‐making models in the future.
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